This summer has been a great one for Mutt. The book’s first round of reviews has seen not one, not two, but seven glowing opinions. The unanimous praise from reviewers and overwhelming support from the book’s small but enthusiastic fanbase are more than I could have asked for. It’s time to take the next step–getting the book into as many hands as possible to spread the word. So I’m doing something unprecedented for the end of summer:
Beginning at Midnight (Eastern Standard Time), Mutt will be available as a Name Your Price book on Smashwords for one week.
Here’s what that means.
Q. What’s this Name Your Price thing?
It’s exactly what it sounds like. You choose how much you want to pay for the book. You can download it for free, pay something crazy like $100, or anything in between.
Q. So wait, I can get the book for free?
Q. Is that, like, cool?
Yeah. If you download the book for free and decide you really like it, feel free to go back and pay for a copy! Anything you can spare helps. But my immediate goal is to get the book out there. So if you don’t have spare cash (or credit card access), this is your one-time chance to grab the book with no strings attached.
Q. If I really like the book and want to support it but don’t have any money, what can I do to help?
Just spread the word. Force your friends to read it through threat of violence, post about it on your blog, tell your parents to buy a copy for your little siblings. Whenever a new person is being exposed to Mutt, I’m doing better than I was before.
Q. Why isn’t the book free all the time?
Artists love to say they’re “not in it for the money.” While that’s a good sentiment, and while I write because I love to write, money is vital in two ways: it allows me to spend less time at my day job at more time writing, and it covers the direct costs of publishing the books. I’m still working toward regaining what I spent on Mutt, and once that’s covered, I’ll be raising money for the publication of Stray. The amount I raise from sales of Mutt will determine everything from Stray’s release date to whether and when a print version is available.