I can’t write copy. Or more specifically, I can’t write copy for my own book.
This was obviously a major problem when I was shopping agents for a traditional publishing route, and it’s an even bigger one now that I’ve decided to go indie. I’m trying to land bookblog reviews for Mutt, which is apparently pretty hard. Books take a while to read, and with so many people self-publishing these days, even lower-traffic blogs get loads of review requests. And I’m finding that if your description isn’t gripping, you’re immediately at the bottom of the pile.
I’ve only recovered about a fourth of Mutt’s publication costs so far–a slower start than I’d anticipated–and I don’t have cash to hire a professional copy writer. But of course, improved copy would help get me more expose and hopefully more sales. So we’re going to do this the fun way.
Below is the text from my book description pages on Smashwords, Goodreads, etc. Any suggestions for improving it are very welcome. But if you’d like to rewrite it from scratch, I’ll give you a download code for a free copy of Mutt if I end up using some or all of your version. Happy revising!
Centuries after most of humanity is wiped out, a new civilization is slowly constructed upon the remnants of the old.
Emery, a young man living in the walled city of Rittenhouse, has taken it upon himself to rescue “mutts,” as the citizens of Rittenhouse call the impoverished masses outside. When Timothy, a boy afflicted with a fatal illness, seeks Emery’s help, the two embark on a deadly errand to secure the medicine Timothy needs. This mission takes them from the safety of Rittenhouse into the wasteland outside it, where ancient superstitions are reborn and humanity struggles to survive amidst the ruins of a fallen American metropolis.